FUEL – The Performance Booster That’s Not Just Another Pre-Workout

We could tell you FUEL is a “pre-workout,” but that would be doing it a huge disservice. It’s not built for a single training window, a quick pump, or a caffeine high. FUEL is about feeding every part of your performance engine: your muscles, your brain, your hormones, your energy systems—whether you’re training, recovering, or just navigating a demanding day.

That’s why FUEL isn’t a scoop-and-go powder or a 400 mg caffeine hit. It’s a daily stack pack designed to deliver consistent, cumulative results across a full 24-day course. Use it pre-training. Use it post-training. Use it on non-training days. FUEL works because you keep fuelling the system, day in, day out.

When and How to Take FUEL

We designed FUEL to be flexible. Life’s messy. FUEL works anyway. Take it in the morning for a strong start, pre-session for power and focus, post-training to kickstart recovery, or even on rest days to keep everything topped up.

But here’s the key: consistency beats timing.

  • Creatine, adaptogens, and hormone-supporting botanicals only deliver their full benefit when taken consistently
  • Electrolytes and minerals are depleted daily, not just during training
  • Ingredients like ashwagandha and astragalus build up in your system over time to support resilience

That’s why FUEL comes as a 24-pack course. It’s structured to build momentum. Skip days, and you’ll blunt the benefits.

The Philosophy Behind FUEL: No Broscience, No BS

We built FUEL differently. No under-dosed “label BS” No megadoses of stimulants. We prioritised synergy—ingredients that complement and enhance one another—rather than chasing single-ingredient hype.

And because many athletes already take a foundational stack (like our VITA Daily Optimisation Pack), we kept FUEL focused.

  • For example: we included a modest dose of niacin (vitamin B3) for energy metabolism, and also its role in vascular support and dopamine balance. But we’ve deliberately left out a full B-complex. Why? To avoid redundancy, reduce the risk of double-dosing, and keep the formula performance-specific
  • Some ingredients appear at lower doses because their role is supportive, or because higher amounts would reduce tolerance or interfere with absorption. More isn’t always better. It’s about using the right amounts in the right context

The Complexes That Make FUEL Tick

FUEL isn’t just a long list of ingredients. Each complex is designed to target a specific physiological system. Together, they form a complete performance framework.

1. Strength & Power Output Complex

This is where we tackle raw cellular energy. FUEL delivers a full 5 g clinical dose of creatine—built on a monohydrate backbone (4.8 g), supported by creatine pyruvate and creatine alpha-ketoglutarate to assist uptake and ATP generation.

Add in acetyl-L-carnitine and alpha lipoic acid, and you’ve got a mitochondrial support network to help you produce energy more efficiently and recover from the metabolic grind of training.

2. Hormone Optimisation & Energy Complex

Performance isn’t just muscles and mitochondria. Your hormonal balance plays a huge role in how you feel, train, and recover. FUEL includes boron, fenugreek, maca, Tongkat Ali, mucuna pruriens, and zinc to support healthy testosterone levels, vitality, and natural energy.

A note on vitality and libido (because performance means more than just gym numbers)

FUEL was built to support performance in the broadest, most human sense—not just strength and stamina, but energy, focus, and yes, desire. Several ingredients here have a long-standing reputation for supporting libido and drive—physically, mentally, and hormonally.

We didn’t label FUEL a “libido booster” because that’s far too narrow. But when your hormones are in a better place, your energy systems are firing, and your nervous system is supported, you’ll likely notice a spark return. That’s not a side-effect. That’s the point.

3. Adaptogenic Endurance Complex

Training stress, life stress—they both take a toll. Adaptogens like ashwagandha, astragalus, holy basil, eleuthero, schisandra, amla, and panax ginseng help regulate stress hormones, support immune function, and build physical and mental resilience.

But adaptogens aren’t quick fixes. They’re cumulative. That’s why daily intake matters. Miss days, and you miss the compounding benefits.

4. Neuro-Drive & Cognition Complex

Physical performance starts with mental clarity. That’s why we included mucuna (a dopamine precursor), ginkgo biloba (to support blood flow and brain function), and rhodiola (for mental stamina and fatigue resistance).

This isn’t about overstimulation. It’s about supporting the systems that help you stay focused, driven, and mentally locked in—without the crash.

5. Performance Catalyst Complex

Sometimes a small spark makes all the difference. We included a moderate 50 mg dose of caffeine anhydrous—enough to support energy and output without tipping you into jitters or draining your recovery.

Combined with adaptogens and cognitive support, the effect is clean, stable energy that works with your system—not against it. BioPerine® (black pepper extract) rounds it out by helping the rest of the formula absorb more efficiently.

Vitamins & Minerals: The Unsung Heroes

FUEL’s mineral panel isn’t an afterthought. With calcium, magnesium, potassium, sodium, chloride, zinc, copper, and phosphorus, it helps replace what hard training depletes and keeps your enzyme systems running smoothly.

Why we didn’t pack in a full B-complex (and why that’s deliberate)

  • FUEL is designed to complement your daily multi—not compete with it
  • High-dose B vitamins can cause unwanted side effects (like flushing or tingling) and aren’t essential for acute performance when your nutritional base is covered
  • Nutrients like B12 and folate are best delivered through a dedicated foundational stack

Why Daily Use Wins

FUEL is most effective when used daily. Here's why:

  • Creatine and electrolyte replenishment are cumulative
  • Adaptogens need time to build up in the system
  • Hormonal support compounds like boron, fenugreek, and maca deliver best with consistency

You’ll still feel FUEL on training days—but daily use is what unlocks its full potential.

Who Will Benefit Most?

  • Athletes training multiple times a week
  • Anyone looking for a full-spectrum performance stack—not just a stim-heavy pre-workout
  • People feeling run down, flat, or under-recovered, physically or mentally

What FUEL Won’t Do

FUEL isn’t a shortcut. It won’t replace sleep, training, or diet. It’s not going to make you superhuman overnight.

What it will do is give you a consistent, system-wide edge—across strength, endurance, recovery, focus, and hormonal balance—if you commit to using it properly.

FUEL as Your Daily Engine

Think of FUEL as high-octane fuel for your performance engine. Use it consistently, and everything runs smoother—your mind, your output, your recovery. Miss days, and you’re back to running on fumes.

This is a different kind of product. We didn’t build FUEL to give you one big spike of energy. We built it to make your entire system more efficient, resilient, and ready—day after day.

One pack. Every day. Twenty-four days. Fuel your engine and see where it takes you.